Clarks Case Study Clarks, the iconic shoe brand with over 200 years of heritage, faced daily cyber security challenges globally. Here’s what they were up against: £1.5 billion in sales and 1,400 stores across 75 countries Limited protection due to...
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Crafting a Robust Privacy Strategy: Navigating the Data and Privacy Landscape
In today’s digital-first era, data privacy is something that cannot be overlooked. It’s become a hot topic considering the significant transformation in the customer experience. The fall of third-party cookies has...
Marketing Analytics: Overcoming the Toughest Challenges
Whether it’s a newly launched or a large-scale organization, staying ahead of the curve is an absolute necessity. As consumer preferences change rapidly. Thus, the marketing minds must keep a close track of the...
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