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La Evolución De La Gestión Del Recorrido Del Cliente, Para Marketing Y Mucho Más

Pocas marcas están creadas para comprometerse de manera eficaz con los consumidores y bajo sus condiciones. Por el contrario, se forman en torno a productos y líneas de negocio, y se organizan en divisiones y cargos.

Mientras tanto, cada uno de estos grupos quiere interactuar con el cliente bajo sus propias condiciones, en lugar de las del cliente. El resultado para los clientes es que las interacciones con la marca pueden parecer inconexas y provocar insatisfacción. Aunque muchas marcas han contratado directores de atención al cliente o creado departamentos de experiencia del cliente, es poco habitual encontrar una marca que comprenda los recorridos que toma un cliente cuando interactúa con la marca, que entienda la necesidad del cliente durante cualquier interacción que pueda darse y que tenga los recursos y la capacidad de solventar esas necesidades tan rápido y eficazmente como sea posible. Este es el problema que la gestión del recorrido del cliente trata de resolver.

Descargue este informe para obtener más información sobre la evolución de la gestión del recorrido del cliente, para marketing y mucho más.

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Xcellent Insights is a futuristic market intelligence firm, headquartered in New York, US that focuses on providing strategic market insights. We offer a plethora of data-centric research reports and consulting services to help customers expand and explore their business strategies, obtain clarity about current business trends and future development, and attain substantial growth. Our portfolio of services includes syndicated and custom research reports driven by end-to-end market research and market intelligence studies.

What We Do

We strive to offer the best market research and consulting services to our customers that will benefit them in making informed business decisions. We provide an extensive list of market research titles falling under various industry categories such as consumer goods, food, and beverages, automotive, healthcare, and chemicals, covering latest and trending market insights. Through our services, we aim to connect an organization’s goal with lucrative outcomes globally.

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      By completing and submitting this form, you understand and agree to WisdomInterface processing your acquired contact information as described in our privacy policy.

      No spam, we promise. You can update your email preference or unsubscribe at any time and we'll never share your details without your permission.