The future of personalisation in marketing

A closer look at ‘The future of personalisation’ 2022 survey results

Personalisation has been a key focus for most digital marketers in recent years. It’s reshaped the way brands engage with customers and has been used to foster trust, develop affinity, and deliver recurring revenue back to the business.

Download this guide to read on for a closer look at the data uncovered. See how you compare with other senior marketing decision- makers and get insights that inform your own personalisation strategy.