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The Curse of Hyper- Personalisation

Personalised content is proving an effective way to gain consumer trust and loyalty. A recent survey found that half of customers would use a retailer again if it presented them with personalised offers on right away.

But storing and processing the amount of data needed to personalise your marketing approach is a mountain to climb – especially when you figure in the processes involved at scale.

Global marketing campaigns can add even more complexity to the process, with more publishers, red tape, formats, data siloes and usage rights to manage.

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Xcellent Insights is a futuristic market intelligence firm, headquartered in New York, US that focuses on providing strategic market insights. We offer a plethora of data-centric research reports and consulting services to help customers expand and explore their business strategies, obtain clarity about current business trends and future development, and attain substantial growth. Our portfolio of services includes syndicated and custom research reports driven by end-to-end market research and market intelligence studies.

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We strive to offer the best market research and consulting services to our customers that will benefit them in making informed business decisions. We provide an extensive list of market research titles falling under various industry categories such as consumer goods, food, and beverages, automotive, healthcare, and chemicals, covering latest and trending market insights. Through our services, we aim to connect an organization’s goal with lucrative outcomes globally.

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      By completing and submitting this form, you understand and agree to WisdomInterface processing your acquired contact information as described in our privacy policy.

      No spam, we promise. You can update your email preference or unsubscribe at any time and we'll never share your details without your permission.