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La voie qui mène au commerce axé sur l’expérience



La voie qui mène au commerce axé sur l’expérience

Améliorer les expériences en trois étapes.

La pratique du commerce a évolué. Le premier opérateur de taxis au monde ne détient aucune flotte. Le plus grand groupe hôtelier ne compte aucune chambre dans aucun établissement. L’enseigne incontournable du stylisme et de la haute couture ne vend aucun vêtement.

Certaines entreprises aujourd’hui en plein essor s’imposent sur des marchés parvenus à maturité en transformant simplement les habitudes d’achat des consommateurs. Uber, Airbnb, Rent the Runway, Birchbox et Dollar Shave Club partagent un point commun : ils ne vendent pas des produits, mais des expériences.

L’expérience donne naissance à une nouvelle ère. La stratégie consistant à s’en remettre exclusivement à ses produits pour acquérir un avantage compétitif est en passe de devenir obsolète. Car les contrefaçons sont aujourd’hui produites si rapidement et à si bas coût que les innovateurs perçoivent moins de 3 % du surplus économique créé.

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Who We Are

Xcellent Insights is a futuristic market intelligence firm, headquartered in New York, US that focuses on providing strategic market insights. We offer a plethora of data-centric research reports and consulting services to help customers expand and explore their business strategies, obtain clarity about current business trends and future development, and attain substantial growth. Our portfolio of services includes syndicated and custom research reports driven by end-to-end market research and market intelligence studies.

What We Do

We strive to offer the best market research and consulting services to our customers that will benefit them in making informed business decisions. We provide an extensive list of market research titles falling under various industry categories such as consumer goods, food, and beverages, automotive, healthcare, and chemicals, covering latest and trending market insights. Through our services, we aim to connect an organization’s goal with lucrative outcomes globally.

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      No spam, we promise. You can update your email preference or unsubscribe at any time and we'll never share your details without your permission.