How can marketing automation benefit you?

Marketing automation allows businesses to save time and money, measure and optimise marketing investments and grow revenue faster. According to our benchmark analysis, businesses that use marketing automation can grow their pipeline by 45%, enjoy 25% higher revenue and allow sales reps to spend 22% more time selling.

What’s in the guide?

What is marketing automation?
How marketing automation differs from email marketing and customer relationship management (CRM) tools
Common features you might see
Building a business case- Learn how to get buy-in from your extended marketing team, CMO and executive team.
Taking your marketing automation to the next level
How to be successful— how to start small and focusing on small wins that can generate valuable results.
Buying marketing automation – Which marketing automation solution is right for your organisation?
Marketo’s marketing automation – See how Marketo can drive marketing automation ROI, including faster time to value, seamless connection with key sales, reporting and business applications.

Who We Are

Xcellent Insights is a futuristic market intelligence firm, headquartered in New York, US that focuses on providing strategic market insights. We offer a plethora of data-centric research reports and consulting services to help customers expand and explore their business strategies, obtain clarity about current business trends and future development, and attain substantial growth. Our portfolio of services includes syndicated and custom research reports driven by end-to-end market research and market intelligence studies.

What We Do

We strive to offer the best market research and consulting services to our customers that will benefit them in making informed business decisions. We provide an extensive list of market research titles falling under various industry categories such as consumer goods, food, and beverages, automotive, healthcare, and chemicals, covering latest and trending market insights. Through our services, we aim to connect an organization’s goal with lucrative outcomes globally.