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Content Management for Everyone

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How a hybrid Content Management System empowers Marketing and IT

As the need for content management grows, the question changes from whether or not you should invest in a CMS, to which type to go for: is a headless, traditional, or hybrid system best?

Traditional web-oriented content management systems, which tie the front-end and back-end architecture together, have historically been the primary method for managing and delivering content experiences. But with the need to reach customers through new channels and devices — mobile apps, smart devices, digital assistants, and more — the traditional CMS is being disrupted by headless CMS architectures, which decouple the frontend systems from the back-end.

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