A step-by-step guide to creating the foundation for business transformation through data.

Your company has an overwhelming abundance of data—but are you using it effectively to drive your business goals? Research from our State of Data and Analytics report shows business and IT leaders believe they’re not getting the most out of their data. In fact, 94% say they should be getting more value out of the data they already have. It makes sense: When you think about recent breakthroughs powered by generative artificial intelligence (AI) and advanced analytics, they all rest on a foundation of trusted, quality data—and that starts with strategy.

Download this guide to understand how to build the foundation for data-driven business success.