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Industrial Metaverse

Current Perception of the Potential for the Use of Metaverse Technologies in the Industry

Discussions about the ‘Metaverse’ mostly focus on the ‘Consumer Metaverse’. It is a form of virtual reality with digital representations of people and objects. With the help of virtual reality headsets, users are catapulted into a digital reality where they can meet as avatars, hold meetings or go shopping – completely detached from the offline world. But why do we want to block out reality? Wouldn’t it be desirable that the Metaverse enriches our reality instead of replaces it? In my opinion, this is precisely the great opportunity of the ‘Industrial Metaverse’.

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