The number of brands adopting SMS as a marketing channel is growing, and we’ve seen marketers become more sophisticated with their SMS usage over time. As a result, SMS has transformed from a medium for transactional messaging to a highly effective engagement channel, boasting the highest increase in use of marketing automation.

Learn how you can effectively leverage SMS in ways that drive better engagement, as well as what the future of SMS holds with our guide “High Impact SMS: Understanding the Power of this Key Marketing Channel.”

Download the guide and explore:

• The key strengths of SMS versus other marketing channels
• Which audiences engage strongly with SMS
• What kind of SMS campaigns drive the most engagement.