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Guide du retailer – Édition France

Alors que le monde tente de se remettre de la crise sanitaire et économique provoquée par la pandémie de COVID-19, de nouvelles menaces se profilent. Les consommateurs et les retailers sont confrontés à des pressions liées aux perturbations de la chaîne d’approvisionnement, à la hausse des coûts de l’énergie et à l’incertitude géopolitique, pour n’en nommer que quelques-unes.

Une enquête menée auprès de 1,000 consommateurs et 125 retailers majeurs en France nous a permis d’identifier les tendances clés et les opportunités stratégiques, afin que vous puissiez résister et surtout prospérer dans cette nouvelle normalité.

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