Global Regulatory & Compliance Guide for Marketers

In 2024, customers are demanding increasingly personalized experiences across their favorite communication channels. In fact, according to Twilio’s 2024 State of Customer Engagement Report:

• 64% of consumers say they would quit a brand if their experience isn’t personalized.
• Four out of 10 customers admit to searching for alternative products or services when brands fail to personalize their experience in real time.

This handy guide provides you with practical solutions for balancing excellent customer experience with regulatory compliance across the world.