WisdomInterface
WisdomInterface

CPG Trends and Insights

April 3, 2020
1 min read

The Digital Trends 2019 survey closed with more than 12,500 responses worldwide!

The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe.

Key topics that you’ll read more about in this year’s report:

  • Optimising customer experience and delivering personalised experiences in real time.
  • Using data better for smarter audience segmentation and targeting.
  • Be wary of walled gardens. Control and own the data, and always be compliant.
  • Automation is the future. Understand the benefits, learn how to use it.
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    Xcellent Insights is a futuristic market intelligence firm, headquartered in New York, US that focuses on providing strategic market insights. We offer a plethora of data-centric research reports and consulting services to help customers expand and explore their business strategies, obtain clarity about current business trends and future development, and attain substantial growth. Our portfolio of services includes syndicated and custom research reports driven by end-to-end market research and market intelligence studies.

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