Generative AI is revolutionizing the way businesses engage customers, empower teams, and drive efficiency at scale. With industry analysts forecasting that the vast majority of enterprises will adopt generative AI solutions by 2026, the momentum is undeniable. Yet, many organizations struggle to move beyond experimentation due to challenges like data quality, risk management, and unclear ROI.

Amazon Web Services (AWS) is helping businesses overcome these barriers and turn potential into performance. Explore how leading companies are achieving real-world results with generative AI—and gain the insights, strategies, and best practices you need to do the same.