Digital commerce has grown exponentially and has occupied significant mindshare in the media, however, the fact remains that stores are as important as ever. Incisiv and Verizon have partnered on a multi-year research study to understand the store’s digital transformation. In the 2023 study, we looked across retail segments to understand:

• Where are retailers focusing their store transformation efforts? How has this changed over the last year?
• What are their key technology priorities? How have they changed over the last year?
• Are retailers’ store networks capable of handling the increase in technologies in stores?

Download the white paper to find out where and how your peers are transforming their in-store experience.